Tips To Improve Your Website’s Ranking

In 2022, the world will be working online. Each person is making the use of websites for every purpose, whether it is grocery delivery, financial transactions, or streaming OTT all day since users spend a lot of time and attention on the internet scrolling.

The designing of any website is a major point in providing a satisfactory online experience. Modern web design has a broader range. Websites cannot afford to appear like the classified section of a newspaper. No site can look sophisticated and function flawlessly.

So, here are the Ten Tips To Improve Your Website’s Ranking On Google:

  1. Mobile-Friendly Layout

In the mid-year of 2020, smartphones have generated 51.53% of global website traffic. This trend has attained a boost due to more reach of people on their phones as smartphones are the primary source of online access. Consequently, a mobile-friendly layout is the core of modern web design.

A mobile-friendly layout refers to the regular usage of responsive website design. By responsive web design, we meant a design strategy that lets websites ‘adapt’ to different screen sizes without compromising usability and user experience. It supports text, UI elements, and image rescale and resize.

  1. Clean and Bold Typography

The modern website design must be safe, clean, and bold typography – a pillar of minimalist design.

Clean typography means:

  1. Hamburger Menus

Most of the websites contain a long menu of options, or we can say, features for their users. These long lists of features make the navigation easier as the user can jump directly to their requirements from the home page. It consumes a lot of screen space – especially on mobile devices.

The hamburger menu solves this issue; it facilitates a button on the navigation drawer and gets open. This saves space and keeps the interface clean without removing navigational ease for website visitors.

  1. Optimization for Speed

Web pages that load within 5 seconds have experienced an increasing rate of 38%. A 100-millisecond delay in load time can cause conversion rates to fall by 7%. These numbers depict the importance of speed in modern web design on both platforms, either it is desktop or mobile devices.

In this speedy world, websites are expected to load immediately. Fortunately, building a website design that is aligned with high page load speed is not as difficult a task as before.

  1. White Space

As an element of minimalist design, white space is an important factor to consider for modern homepage design. Make sure that you maintain the balance of white space and content; it ensures that the site looks clean, organized, readable, and easy to navigate. It gives a space for the website to breathe in clean space.

  1. SEO Optimization

Modern website design elements can touch the heights in improving a site’s SEO-based ranking. Few of them cannot be seen, meta tags, heading tags, and other HTML coding hacks that belong to the website’s back-end code. Insert, tweak, and optimize are some of the elements that the website can reap the full benefits of Google’s SEO algorithm. Are you looking for a best SEO Company Gurgaon then you can connect to Enginyre.

  1. Cross-browser and device compatibility

Every design element must be visible and function perfectly on every device and browser. The only way to achieve this target of consistency is through iterative testing on real browsers or devices. By the term iterative testing, we meant that every batch of design pushed into staging must be verified on real browser-device-OS combinations.

  1. Reduces Bounce Rate

Google looks at the bounce rate to determine if a website is providing quality content and user experience to its visitors. This is especially essential when it comes to mobile searches, as almost 60% of all searches are performed on a mobile device. Enginyre is a best SEO Agency in Gurgaon which offers all the services under one roof and will also make your website faster on Google.

A responsive website reduces the bounce rate because your website will automatically offer the best user experience to your visitor, keeping them engaged and on-site longer.

  1. Improves User Experience

User experience plays a major role in SEO. As soon as a visitor hits your website, their ability to find and get what they are looking for is measured. And if your site is not mobile-friendly, your poor user experience will frustrate visitors, forcing them to leave and go elsewhere.

  1. Reduces Page Load Speed on smartphones

When visitors are searching on the go, then they are looking for fast answers to their queries. They don’t have the time, nor do they want to wait for your website to load.

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